Archive | Cinemarketing

Campaign Strategy

Answer the call: The Black Phone 2's marketing turns your life into the set

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Oct 13, 2025

Social Media

Movie studios vs. social: The screen time showdown and battle for your attention

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Sep 22, 2025

Movie Trailers

Trailer magic that works: Good Boy's trailer shows a new perspective, leaving fans intrigued

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Sep 15, 2025

Campaign Strategy

Inside Netflix’s cultural crossover moment: How K-Pop demon hunters redefined what a global hit looks like

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Sep 8, 2025

PR Stunt

The Longest Walk: An endurance-laced PR stunt for Stephen King's latest movie

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Sep 1, 2025

Campaign Strategy

Finale framing that works: The Conjuring’s last stand

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Aug 25, 2025

Strategic Partnership

A case study in legacy IP monetization: Happy Gilmore 2’s multi-platform marketing play

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Aug 18, 2025

PR Stunt

Proposals, PR, and missed marketing potential with NEON’s Together

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Aug 11, 2025

Campaign Strategy

How Disney reinvented Freakier Friday into a nostalgia‐powered brand experience

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Aug 4, 2025

PR Stunt

How The Naked Gun used absurd marketing tactics to make fans comedy activists

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Jul 28, 2025

PR Stunt

How Sony used a cloaked hookman to stalk NYC and promote a horror reboot

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Jul 21, 2025

CTV

No stream, just strategy: How Roku helped market Superman’s theatrical return

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Jul 14, 2025

Answer the call: The Black Phone 2's marketing turns your life into the set

Movie studios vs. social: The screen time showdown and battle for your attention

Trailer magic that works: Good Boy's trailer shows a new perspective, leaving fans intrigued

Inside Netflix’s cultural crossover moment: How K-Pop demon hunters redefined what a global hit looks like

The Longest Walk: An endurance-laced PR stunt for Stephen King's latest movie

Finale framing that works: The Conjuring’s last stand

A case study in legacy IP monetization: Happy Gilmore 2’s multi-platform marketing play

Proposals, PR, and missed marketing potential with NEON’s Together

How Disney reinvented Freakier Friday into a nostalgia‐powered brand experience

How The Naked Gun used absurd marketing tactics to make fans comedy activists

How Sony used a cloaked hookman to stalk NYC and promote a horror reboot

No stream, just strategy: How Roku helped market Superman’s theatrical return

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