Archive | Cinemarketing

Campaign Strategy

How Nintendo gamified the Super Mario Galaxy Movie campaign and used the film to sell something bigger

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Mar 30, 2026

Campaign Strategy

What Project Hail Mary got right about marketing an original

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Mar 23, 2026

Campaign Strategy

How to use SXSW as a movie marketing weapon, not just a premiere

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Mar 16, 2026

Campaign Strategy

A24 is marketing a horror film whose scares can't be shown in a trailer

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Mar 9, 2026

Social Media

How Pixar rescued Hoppers from obscurity with a viral moment and why the hard part remains

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Mar 2, 2026

Campaign Strategy

How A24’s wedding website turns The Drama into an upcoming theatrical event

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Feb 23, 2026

Campaign Strategy

How a tiny theatrical release made millions with almost no marketing spend

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Feb 2, 2026

Social Media

Why reality-blurring content Is becoming a core movie marketing pillar

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Jan 26, 2026

Campaign Strategy

Under-the-radar or underwhelming? Dissecting Scream 7’s more measured rollout compared to Scream VI

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Jan 19, 2026

OOH

How one Disney+ billboard outperformed an entire media buy

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Jan 12, 2026

PR Stunt

How Netflix used its Christmas Day NFL games to market upcoming releases

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Jan 5, 2026

Campaign Strategy

The top 10 movie marketing trends of 2025

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Dec 29, 2025

How Nintendo gamified the Super Mario Galaxy Movie campaign and used the film to sell something bigger

What Project Hail Mary got right about marketing an original

How to use SXSW as a movie marketing weapon, not just a premiere

A24 is marketing a horror film whose scares can't be shown in a trailer

How Pixar rescued Hoppers from obscurity with a viral moment and why the hard part remains

How A24’s wedding website turns The Drama into an upcoming theatrical event

How a tiny theatrical release made millions with almost no marketing spend

Why reality-blurring content Is becoming a core movie marketing pillar

Under-the-radar or underwhelming? Dissecting Scream 7’s more measured rollout compared to Scream VI

How one Disney+ billboard outperformed an entire media buy

How Netflix used its Christmas Day NFL games to market upcoming releases

The top 10 movie marketing trends of 2025

Level Up Your Movie Marketing